An Analysis of Google’s AdSense vs. Yahoo’s Publisher Network

An Analysis of Google's AdSense vs. Yahoo's Publisher Network

An Analysis of Google’s AdSense vs. Yahoo’s Publisher Network. With the proliferation of personal websites, marketers have figured out new ways to reach their target demographics. And not just at random; nowadays, there are ad systems that tailor their adverts to the content of the page the user is now reading. This type of advertising … Read more